Search results: 1467
- Teacher: NAMASIVAYAM SHEEBA
- Teacher: SANDHYA V
- Teacher: Jeya Rani R
- Teacher: Dr. Moli Ghosh
- Teacher: LAVANYA M
- Teacher: Jeya Rani R
- Teacher: VIGNAESWERAN P
- Teacher: AROCKIAMARY R
- Teacher: GANESH V
1. To develop an entrepreneurial mindset, understand the concept of entrepreneurship and identify personal strengths and weaknesses
2. To understand the design thinking process and apply design thinking to real-world problems
3. To identify problems and opportunities and develop ideas for new ventures by assessing market potential
4. To develop a value proposition, business model canvas, build MVP to create sustainable differentiation for the venture with a well-structured business plan, unit economics, go-to-market strategies and funding plan for managing business growth
5. To build an idea pitch and deliver it with confidence to potential stakeholders

- Teacher: Rathnakumar A
- Teacher: JOYCE S
- Teacher: KALAI LAKSHMI TR
COURSE OBJECTIVES
To assist the students in understanding basic laws affecting the operations of a business enterprise.
To identify the fundamental legal principles behind contractual agreements
To acquire knowledge and skills related to business law

- Teacher: PALANI A
- Teacher: VELUMONI D
- Teacher: DR. GANANATH KHILLA
- Teacher: LAVANYA M
- Teacher: Dr.Dhanya M.M.
- Teacher: HARIPRASAD RACHETTY
Students develop a basic understanding of business finance which deals with how organizations effectively manage their operating and fixed assets and fund them with an optimal mix of debt and equity financing. This course will also explain financial tools and techniques, which can be used to help firms maximize value by improving decisions relating to capital budgeting, capital structure, and dividend.

- Teacher: R BLESSIE PATHMU
- Teacher: VELUMONI D
- Teacher: Yamuna D
- Teacher: THAMILSELVAN R
- Teacher: SHETTY DEEPA THANGAM GEETA
- Teacher: Rathnakumar A
- Teacher: Yamuna D
- Teacher: P HAMEEM KHAN
- Teacher: DR. GANANATH KHILLA
- Teacher: HARIPRASAD RACHETTY
- Teacher: MD DANISH RAZA
- Teacher: Dr Kishore Raaj S
COURSE: SBAB7014ADVERTISING MANAGEMENT AND SALES PROMOTION
FACULTY : DR. TR. KALAI LAKSHMI
BATCH : MBA 2023-2025

- Teacher: KALAI LAKSHMI TR
- Teacher: NIVIN JOY
- Teacher: UMAMAHESWARI S
In this course the students will learn different areas of cellular biology including the structure and functions of celL.

Culturing of animal cells and preservation and revival of celllines
- Teacher: Bavani latha Muthiah
SBBA 1203 INTRODUCTION OT BIOCHEMISTRY L T P Credits Total Marks 5 0 0 3 100
COURSE OBJECTIVES:
This course is aimed give an understanding of the basics of biochemistry dealing carbohydrates, Amino acids, Lipids, nucleic acid and vitamins.
UNIT 1: CARBOHYDRATES 12 Hrs. Carbohydrate – Definition, Classification, biological significance, structure of glucose, digestion and absorption of carbohydrates.
UNIT 2: PROTEINS 12 Hrs. Amino acids – structure, classification (Essential and non-essential, protein and non-protein amino acids). Proteins – definition, classification and structure (primary, secondary, tertiary and quaternary).
UNIT 3: LIPIDS 12 Hrs. Lipids – definition, classification and biological significance. Structure, properties and functions of fatty acids.
UNIT 4 NUCLEIC ACIDS 12 Hrs. Nucleic acids – Structure of DNA and its functions. Different forms of DNA. Different types of RNA and its functions.
UNIT 5 VITAMINS 12 Hrs. Vitamins – Source, biological function, daily requirement and deficiency symptoms of fat soluble vitamins (A, D, E and K) and water soluble vitamins (Ascorbic acid, thiamine, riboflavin, pyridoxine, niacin, pantothenic acid, lipoic acid, biotin, folic acid and vitamin B12).
TEXT / REFERENCE BOOKS:
1. Lehninger Principles of Biochemistry-David L. Nelson, Michael M. Cox, Macmillan Worth Publishers.
2. Harper―s Biochemistry-Rober K. Murray, Daryl K. Grammer, McGraw Hill, Lange Medical Books. 25th edition.
3. Fundamentals of Biochemistry-J.L. Jain, Sunjay Jain, Nitin Jain, S. Chand & Company.
4. Biochemistry-Dr. Amit Krishna De, S. Chand & Co., Ltd. END SEMESTER EXAMINATION QUESTION
PAPER PATTERN Max. Marks: 100 Exam Duration: 3 Hrs.
PART A: 10 questions of 2 marks each - No choice 20 Marks
PART B: 2 questions from each unit of internal choice; each carrying 16 marks 80 Marks

The course aims to give an overview on application of biotechnology in agriculture. It also aims to understand
the basic concepts in plant tissue culture and transgenic plants

- Teacher: Theboral J
- Teacher: Inbathamizh L





